What moving forward feels like
“They were able to take our message and make it SUPER cohesive. We are thrilled with the result. I love to work with people who just ‘get it’–and Cumberland Marketing gets it.”
– Reclaimed Home
“WOW! I am truly blown away. This is
amazing! You captured Performance Medicine and what we do perfectly. THANK YOU!!!”
– Performance Medicine
“CM did an amazing job of listening to what WE wanted and the vision we had. They also ask the BEST questions to fully understand the organization and its purpose.”
– Youth Rising
“It was scary to think of rebranding after 40 years, but CM took everything we wanted to encompass and modernized it to be the most perfect brand for our company.”
– Prendergast: The Feeling of Home
“I was able to see our culture put into words, and that was awesome!”
– Cline-Holder / Virginia Electric Supply
“WOW! I am truly blown away. This is
amazing! You captured Performance Medicine and what we do perfectly. THANK YOU!!!”
– Performance Medicine
“CM did an amazing job of listening to what WE wanted and the vision we had. They also ask the BEST questions to fully understand the organization and its purpose.”
– Youth Rising
“It was scary to think of rebranding after 40 years, but CM took everything we wanted to encompass and modernized it to be the most perfect brand for our company.”
– Prendergast: The Feeling of Home
“I was able to see our culture put into words, and that was awesome!”
– Cline-Holder / Virginia Electric Supply
“They were able to take our message and make it SUPER cohesive. We are thrilled with the result. I love to work with people who just ‘get it’–and Cumberland Marketing gets it.”
– Reclaimed Home
Move faster with a brand that’s ready
Clarify your identity so your audience gets it fast.
Refine your positioning so you stop blending in.
Align your message so your content actually connects.
Strengthen your foundation so you scale with confidence.
Clarify your identity so your audience gets it fast.
Refine your positioning so you stop blending in.
Align your message so your content actually connects.
Strengthen your foundation so you scale with confidence.
Refine your positioning so you stop blending in.
Align your message so your content actually connects.
Strengthen your foundation so you scale with confidence.
Clarify your identity so your audience gets it fast.
Vision meets action
One process.
Three steps to clarity.
LISTEN
The Foundation
We uncover what’s working, what’s not, and where to go next.
What this looks like:
-
Stakeholder workshops
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Audits and assessments
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Business goals and vision
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Market and message gaps
DEFINE
The Blueprint
We clarify who you are, who you serve, and how to show up.
What this shapes:
-
Purpose-led positioning
-
Brand values
-
Audience alignment
-
Voice and tone
BUILD
The Plan
We turn strategy into an actionable go-to-market plan your team can use immediately.
What this includes:
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Content strategy
-
Campaign ideas and themes
-
Messaging playbook
-
Tactics, channels, and timing
How it all works
Frequently asked questions
What to expect,
what it means, and why it matters.
What happens next?
A simple, no-pressure path forward.
01
Book your strategy call
Click “Talk to a strategist” and choose a time that works for you. No pressure. Just a friendly chat about your goals.
02
Discover your roadmap
Within 24 hours, you’ll receive a tailored proposal outlining scope, timeline, and investment so you know exactly what to expect.
03
Kick off your Brand Accelerator
Once you give us the green light, we’ll schedule your Brand Foundation Workshop and bring your team together to start building real momentum.
Find clarity
What to expect,
what it means, and why it matters.
If you lead or are responsible for growth within your organization, and you’re tired of guessing what to say next, the Brand Accelerator is built for you. We’ve helped marketing managers, CMOs, CROs, founders, and other leaders clarify positioning so their teams can move faster with confidence.
You’ll receive your complete Brand Blueprint, covering your purpose, positioning, voice, values, and core messaging, plus a clear, actionable roadmap and messaging playbook your team can use immediately to make your next moves obvious.
We deliver your complete Brand Blueprint within 7 days of completing our customized workshop series. You’ll join collaborative sessions scheduled around your availability for insights and feedback while we handle all the prep work and research.
After you review and approve the Brand Blueprint, we move into the Build phase. In this phase, we translate your strategy into clear next steps (content frameworks, campaign concepts, and a messaging playbook) so you can start executing immediately.
Not at all. We function as the strategic springboard; your existing team or agency executes the plan. Because everyone is working from the same clarified messaging, their efforts become instantly more cohesive and efficient.
Absolutely. Many partners keep us on for campaign launches, content creation, or fractional CMO support. Others take the playbook to their own teams. Either way, you leave with everything you need to act immediately and scale with purpose.
How it all works
What to expect,
what it means, and why it matters.
Let’s talk. One call can shift everything and give you a clearer picture of what’s possible.
Nope. That’s our job, to help you get clear on who you are and where you’re going.
We’ve worked across the board, healthcare, manufacturing, nonprofits, education, but we choose projects based on mindset, not market.
No problem. We partner with solo founders and full teams alike and adjust support to fit your reality.
That’s exactly why we’re here to help you define who you are, why it matters, and how to show up.
Very. Most growing brands outpace their identity long before they realize it.
We’ll build on what’s working, and pressure-test what’s not. You don’t have to scrap everything.
Then let’s explore it together. Sometimes the question is the starting point.
Ready to stop guessing
and start
growing?
What happens next?
A simple, no-pressure path forward.
01
Book your strategy call
Click “Talk to a strategist” and choose a time that works for you. No pressure. Just a friendly chat about your goals.
02
Discover your roadmap
Within 24 hours, you’ll receive a tailored proposal outlining scope, timeline, and investment so you know exactly what to expect.
03
Kick off your Brand Accelerator
Once you give us the green light, we’ll schedule your Brand Foundation Workshop and bring your team together to start building real momentum.
Where most get stuck
If you're still guessing,
you're not growing.
When your brand is unclear, everything else is harder. Marketing stalls, messaging falls flat, and your team loses direction.