What moving forward feels like
“They were able to take our message and make it SUPER cohesive. We are thrilled with the result. I love to work with people who just ‘get it’–and Cumberland Marketing gets it.”
– Reclaimed Home
“WOW! I am truly blown away. This is
amazing! You captured Performance Medicine and what we do perfectly. THANK YOU!!!”
– Performance Medicine
“CM did an amazing job of listening to what WE wanted and the vision we had. They also ask the BEST questions to fully understand the organization and its purpose.”
– Youth Rising
“It was scary to think of rebranding after 40 years, but CM took everything we wanted to encompass and modernized it to be the most perfect brand for our company.”
– Prendergast: The Feeling of Home
“I was able to see our culture put into words, and that was awesome!”
– Cline-Holder / Virginia Electric Supply
“WOW! I am truly blown away. This is
amazing! You captured Performance Medicine and what we do perfectly. THANK YOU!!!”
– Performance Medicine
“CM did an amazing job of listening to what WE wanted and the vision we had. They also ask the BEST questions to fully understand the organization and its purpose.”
– Youth Rising
“It was scary to think of rebranding after 40 years, but CM took everything we wanted to encompass and modernized it to be the most perfect brand for our company.”
– Prendergast: The Feeling of Home
“I was able to see our culture put into words, and that was awesome!”
– Cline-Holder / Virginia Electric Supply
“They were able to take our message and make it SUPER cohesive. We are thrilled with the result. I love to work with people who just ‘get it’–and Cumberland Marketing gets it.”
– Reclaimed Home
Move faster with a brand that’s ready
Clarify your identity so your audience gets it fast.
Refine your positioning so you stop blending in.
Align your message so your content actually connects.
Strengthen your foundation so you scale with confidence.
Clarify your identity so your audience gets it fast.
Refine your positioning so you stop blending in.
Align your message so your content actually connects.
Strengthen your foundation so you scale with confidence.
Refine your positioning so you stop blending in.
Align your message so your content actually connects.
Strengthen your foundation so you scale with confidence.
Clarify your identity so your audience gets it fast.
Vision meets action
One process.
Three steps to clarity.
LISTEN
The Foundation
We uncover what’s working, what’s not, and where to go next.
What this looks like:
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Stakeholder workshops
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Audits and assessments
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Business goals and vision
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Market and message gaps
DEFINE
The Blueprint
We clarify who you are, who you serve, and how to show up.
What this shapes:
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Purpose-led positioning
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Brand values
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Audience alignment
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Voice and tone
BUILD
The Plan
We turn strategy into an actionable go-to-market plan your team can use immediately.
What this includes:
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Content strategy
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Campaign ideas and themes
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Messaging playbook
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Tactics, channels, and timing
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What’s the first step?Let’s talk. One call can shift everything and give you a clearer picture of what’s possible.
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Do I need to have everything figured out before we start?Nope. That’s our job, to help you get clear on who you are and where you’re going.
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We’ve evolved, but our brand hasn’t. Is that normal?Very. Most growing brands outpace their identity long before they realize it.
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What if I’m still not sure what we need?Then let’s explore it together. Sometimes the question is the starting point.
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What makes your process different?It’s not just about output, it’s about alignment. We don’t move forward until we’re clear.
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How do you decide if we’re a good fit?We look for shared values, mutual respect, and a genuine desire to get it right, not just done. We do our best work with people who care.
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Why Cumberland Marketing?We don’t build dependency, we build foundations so brands can thrive with us or beyond us.
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What if I’ve already worked with an agency (and didn’t love it)?You’re not alone. We hear that often. Our process is built to feel different: more partnership, less pitch deck.
How it all works
What to expect,
what it means, and why it matters.
What happens next?
A simple, no-pressure path forward.
01
Book your strategy call
Click “Talk to a strategist” and choose a time that works for you. No pressure. Just a friendly chat about your goals.
02
Discover your roadmap
Within 24 hours, you’ll receive a tailored proposal outlining scope, timeline, and investment so you know exactly what to expect.
03
Kick off your Brand Accelerator
Once you give us the green light, we’ll schedule your Brand Foundation Workshop and bring your team together to start building real momentum.
How it all works
What to expect,
what it means, and why it matters.
Let’s talk. One call can shift everything and give you a clearer picture of what’s possible.
Nope. That’s our job, to help you get clear on who you are and where you’re going.
We’ve worked across the board, healthcare, manufacturing, nonprofits, education, but we choose projects based on mindset, not market.
No problem. We partner with solo founders and full teams alike and adjust support to fit your reality.
That’s exactly why we’re here to help you define who you are, why it matters, and how to show up.
Very. Most growing brands outpace their identity long before they realize it.
We’ll build on what’s working, and pressure-test what’s not. You don’t have to scrap everything.
Then let’s explore it together. Sometimes the question is the starting point.
Ready to stop guessing
and start
growing?
What happens next?
A simple, no-pressure path forward.
01
Book your strategy call
Click “Talk to a strategist” and choose a time that works for you. No pressure. Just a friendly chat about your goals.
02
Discover your roadmap
Within 24 hours, you’ll receive a tailored proposal outlining scope, timeline, and investment so you know exactly what to expect.
03
Kick off your Brand Accelerator
Once you give us the green light, we’ll schedule your Brand Foundation Workshop and bring your team together to start building real momentum.
Where most get stuck
If you're still guessing,
you're not growing.
When your brand is unclear, everything else is harder. Marketing stalls, messaging falls flat, and your team loses direction.