Some companies cannot see the importance of having professionals build a website for their company. Like many businesses, they don’t set aside money in their budget to market their business online. Having a professional website can actually save you money. Your business can reach a larger audience, which in turn brings in more customers. If you decided that your business needed a site and you used one of the many free online tools then you should consider having it designed professionally.
Having a professionally designed site is also an effective way to instantly show updates about new products, promotions, or events. “According to a report from the Society of Digital Agencies (SoDA), 77% of agencies believe that poor website UX is a weakness for their clients, making poor UX the most significant weakness agencies identified.” Erik Devaney, HubSpot | (@bardofboston) A professional website will allow you to establish credibility and project a more professional image. We have always heard that first impressions are everything, well a website that is aesthetically pleasing and easy to navigate will keep customers coming back.
SEO….What’s that? SEO (search engine optimization) is the driving factor that leads customers to your website. Professionals have the expertise to help you optimize your site by using SEO techniques that will ensure your site is noticed and ranked among the top searches.
There never seems to be enough hours in the day to get everything done. Maintaining a website takes time and can be a full-time job when you consider the constant updates that are required to keep it up and running. This does not include the graphic design elements, custom formatting and time spent writing blog posts. Professionals are trained to tackle these tasks for you.