Cumberland Marketing’s challenge was finding products that would uniquely celebrate Kingsport’s 100 years. We wanted to find items that made sense for a Centennial, but that also had purpose and that consumers would enjoy for a long time.
We chose a Tri-Blend shirt in short and long sleeves. They come in emerald green, navy and maroon.
When choosing the Centennial teddy bear, our team wanted something parents could give their children this Christmas to play with now, but also keep forever as a keepsake for the Centennial year.
The etched wine glass was something we wanted to be able to offer as a keepsake. While practical, it would be a perfect addition to anyone’s kitchen.
Our team favorite, the baby blanket, is the perfect gift for all Centennial babies born in 2017. What better way to celebrate our Centennial babies than with a soft, embroidered baby blanket?