Project Description

The Story

Crowder, Christian folk group formerly known as the David Crowder Band, kicked off Fun Fest’s weekend concerts in Kingsport, Tennessee. Cumberland Marketing couldn’t pass up the opportunity to capture this exciting night in J. Fred Johnson Stadium. The band’s unconventional instruments held the crowd’s attention, and inspired us to create a video highlighting their folksy vibe.

The Result

We used this to video provide viewers all angles of the concert. Our team maneuvered all around the stadium, stage, and even got a bird’s eye view of the crowd. We shared this video on our social media campaign OneKingsport, where our followers are interested in the very best things to see and do in Kingsport.